Although Apple themselves have been the center of attention for most of the last few weeks due to the imminent announcement and launch of the new iPhone, there has been an organization that has dared to try and steal Apple's thunder in the last week. Those guys are the National Aeronautics and Space Administration (NASA), and have taken it upon themselves to thwart the hype around the new iPhone by blasting the Curiosity Rover onto the red planet to send images back to earth that document its findings.