Folks at the MacMagazine claims to have got this information from reliable sources within Apple who has confirmed to them that instead of the usual Apple’s “Media event” in September, Apple this year will be hosting their event as early as mid of this August, somewhere around 14th to 16th. Since 14th August falls on Saturday, what they believe is that the event is likely going to be held on Monday or Tuesday i.e. 16th or 17th of this month.