Former Apple design chief Jony Ive has turned his hand to something new — he’s the man that designed the logo that will be used for King Charles III’s coronation.
Ive now runs his own design firm and while he hasn’t been particularly busy in terms of new designs that we’ve seen, this is one very public design that will be in front of millions around the world.
The logo will be used on social media, at garden parties, and on memorabilia with 9to5Mac reporting that Ive has a reason for much of what’s going on in the floral design.
The design features the rose of England, the thistle of Scotland, the daffodil of Wales and the shamrock of Northern Ireland, paying tribute to The King’s love of the natural world. Together, they create the shape of St Edward’s Crown, with which HM will be crowned in May.
Ive reportedly went on to say that the design “speaks to the happy optimism of spring and celebrates the beginning of this new Carolean era for the United Kingdom.”
👑 The new Coronation emblem has been unveiled!
The emblem will feature throughout the historic events in May, including street parties, community gatherings and on official merchandise. pic.twitter.com/Yr3Gb1Lnd4
— The Royal Family (@RoyalFamily) February 10, 2023
The coronation of King Charles III will take place in May and will also include a musical event and more.
It’s also likely to garner a huge television audience around the world, with Ive’s design set to be front and center throughout.
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