Oliver Haslam·

Custom QR Codes Have Been Found In iOS 14’s AR App, More

We haven’t yet seen iOS 14 running on a device but at this rate we’re going to know all about it before it’s announcement next month.

We’ve already seen details of a new AR app that will be part of iOS 14 way back in March, Josh Constine of the Moving Productive newsletter has now found assets that suggest custom QR codes are coming, too.

We’ve heard rumors about companies like Starbucks working with Apple on QR codes that could initiate AR features. Now Constine has found a QR code featuring a Starbucks logo as well as others.

The AR app is currently called Gobi, with Constine sharing details about what the QR codes are currently set up to do.

  • Apple-branded traditional QR codes that show its interest in camera-triggered commerce. Files in Gobi included QRs that opened the Mac Pro and Apple Watch websites, the Star Wars: Rogue One movie in the iTunes Store, and one that opens the Starbucks Card sign-up flow.
  • References to a Gobi comparison shopping feature for Apple stores that leads to a broken link for https://www.apple.com/retail-compare plus a 3D rendering of an Apple Watch that users could spin and examine.

Constine also found references showing how the Find My app will work with AR features that include a retro 3D Apple logo. Audio and haptic feedback is also included in the app that will presumably also support Apple’s upcoming Tile-like tracking tags.

Apple is expected to announce iOS 14 during its online WWDC event that will take place next month. If the usual release schedule is followed we can expect multiple betas ahead of a release to the public in September.

(Source: Josh Constine)

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