Today is the day when Apple’s “most personal product” became available for the public to pre-order. As usual, lucky consumers in Australia get ahead of the curve thanks to their privileged timezone, and it appears they didn’t disappoint Apple, with reports suggesting that they flocked in droves to various retail outlets around the country to benefit from the world’s first hands-on experience with the Cupertino company’s new product line. The Apple Watch itself was available for pre-order online, and could be touched and tried on in-store with what Apple is calling ‘try-on appointment’, but couldn’t be taken away as this informative personal video that was originally streamed via the Periscope app shows.
The video, created by YouTube channel owner lachlanlikesathing, was recorded using Twitter’s new Periscope app and originally live streamed to an audience looking to see what the hype surrounding the Apple Watch is all about.
The custom created displays within the Apple Retail Store immediately reveals that Angela Ahrendts has attempted to inject excitement and pizazz into the product by making changes to the in-store aesthetics. After briefly talking to an Apple employee about the availability of demo watches, the video then focuses on showcasing the various Apple Watch models, including the extremely expensive 18-karat gold Edition variant.
Although the Apple Watch isn’t actually available to pre-order or purchase from within the physical Apple Retail Stores, it doesn’t seem to stop retail representatives from being extremely helpful. The creator of the video manages to get a good understanding of all of the different Apple Watch variants, as well as the multiple band options that can be purchased as optional extras.
The demonstration of the home screen interface looks extremely fluid and smooth, and all but confirms that the user-experience will be key to capturing the hearts of those looking forward to buy Apple’s new product.
Just before wrapping up the video, we even manage to get a quick glimpse of a number of apps running on the Apple Watch as well as seeing how notifications received from the connected iPhone would appear on the display. Of course, it doesn’t matter how fluid and beautiful the actual product is, the question still remains as to whether potential users will be ultimately sold on the watch enough to part with their cash.
You can schedule your try-on appointment for Apple Watch at apple.com.
What are your initial thoughts? Will you be handing over your money to Apple as part of the pre-order deal?
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