Oliver Haslam·

Apple Watch Series 4 Bags ‘Displays Of The Year’ 2019 Award

The Society for Information Display (SID) has named the Apple Watch Series 4 as one of the Displays of the Year during the 2019 Display Industry Awards. The awards took place at the Display Week trade show.

The awards are given to displays which stand out, aiming to highlight “the high-quality innovative work taking place in the display industry at every level.”

The Apple Watch Series 4’s OLED display was able to pack a 30% larger screen into a device that didn’t increase in its overall size, leading to the wearable receiving the awards.

The use of technology aimed at increasing battery life was also noted when the award was given.

While retaining the original signature design, the fourth-generation Apple Watch has been refined, combining new hardware and software enhancements into a singular, unified form. The striking display, which is more than 30 percent larger at 40 mm or 44 mm, depending on the model, seamlessly integrates into the thinner, smaller case, while the new interface provides more information with richer detail. The display is the defining feature of Apple Watch, and Series 4 pushes that feature farther than ever. The challenge for designers was to make the display bigger without noticeably increasing the size of the case or compromising the battery life. Narrower borders enable a viewing area that’s more than 30 percent larger, while a new display technology called LTPO improves power efficiency, helping users get through the day on a single charge.

Previous awards have gone to both the iPhone X and iPad Pro, although the Apple Watch Series 4 was the only Apple product to be recognized during this year’s event.

(Source: SID)

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