Apple is planning on bundling its subscription services together as early as next year, according to Bloomberg. That could see Apple Music, Apple News+, and Apple TV+ all becoming part of a single package.
The idea of bundling these services together isn’t a new idea and it’s something that had been mooted before Apple TV+ was announced.
Now it sounds like Apple has put steps in place to make bundling possible. In order to do that, Bloomberg says Apple has included clauses in the contracts of Apple News+ publishers that would allow bundling to take place.
While we don’t know how much Apple might charge for such a bundle it would presumably need to be cheaper than the cost of individual subscriptions in order to make it worthwhile for users. Apple Music and Apple News+ both command a $9.99 monthly fee, while Apple TV+ costs $4.99.
Apple’s game subscription service, Apple Arcade, doesn’t appear to be part of this potential bundle although that could change. We’d also like to see iCloud storage bundled in here, too, although that seems less likely.
Bloomberg also cites “some media executives” when it says that the amount of money that companies are making from Apple News+ is less than had been expected. Just how much less is unknown, but it’s unlikely to see media partners pulling their content from the service just yet.
(Source: Bloomberg)
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