Oliver Haslam on September 12, 2020, 1:43 am

Apple Is Reportedly Working On Succession Planning For Tim Cook And Others

Apple is reportedly already working on making sure it has someone to fill the boots of CEO Tim Cook, not to mention other members of the leadership team.

Succession planning has become a focus for the company, according to a new BloombergBloomberg report.

Big companies try to make sure that they have a plan in place should high ranking members of the team leave, and that’s what Apple is doing here. According to Bloomberg, Tim Cook and others are already being considered as potential leavers, thanks in part to their age and wealth.

As Cook begins his 10th year at the helm, his management group is filled mostly with senior vice presidents who have worked at Apple for more than two decades, made tens of millions of dollars and are at or near the ages of 55 to 60 when many previous executives have stepped aside. That, along with typical corporate planning, has spurred the Cupertino, California-based company to cultivate its next class of top managers, said people familiar with the matter who asked not to be identified talking about internal company discussions. Apple declined to comment.

Apple’s likely successor appears to be the company’s COO, Jeff Williams. Williams has been involved in high profile product announcements in recent years and he is well thought of within Apple. Bloomberg says those inside the company believe Williams is similar to Cook in some ways and that is unlikely to be a bad thing.

Apple is also working on making sure it has someone in line for the rest of its big hitters, too. Greg Joswiak is already taking over the role of marketing head from Phil Schiller and others will likely be doing something similar in the coming weeks.

Bloomberg’s piece is an interesting read and includes some names you might not know already. They’re names we could well be getting familiar with in the future.