Before Apple’s earnings call tonight, we knew that the company was going to come through with the big numbers. The iPhone 6 and 6 Plus sold in monumentally high volumes during those first few weeks and months on sale, and the rampant shipments have certainly hindered rivals such as Samsung. Amid the fanfare, the Mac maker has also revealed that since 2007, it has shifted one billion iOS devices, which is a phenomenal achievement and shows the continued strength of the iPhone, iPad and iPod touch line up.
The revelation was made by CEO Tim Cook, who also noted that the milestone was passed all the way back on November 22nd, and sets things up nicely for another year of success and strong sales.
For the sake of clarification, Cook also added that the billionth device was a 64GB iPhone 6 Plus in Space Gray, and as a mark of the checkpoint, said device takes pride of place at the company’s headquarters in Cupertino.
With a mammoth 74 million iPhones pushed during the holiday quarter, Apple is well on the way to the next billion, and given the continued, exponential growth of the company as a whole, it’d take a brave person to bet against that further billion being added within the next four or so years.
Fellow Apple executive Phil Schiller also took to Twitter to join in the bout of self-congratulation, and with products like the Apple Watch and the alleged Retina MacBook Air also in the immediate pipeline, the fun doesn’t end here.
Speaking of the upcoming wearable, Tim Cook also revealed that it will begin shipping in April, which is something for interested consumers to look forward to. Revealing it back in September – at a time when it was nowhere near ready – was a stroke of genius in Apple’s part, since those who might have gone for a Moto 360 or G Watch R will wait and see if Apple Watch lives up to the hype.
Techies and horophiles alike have been quick to pour praise on Apple’s very first wearable gadget, and with Tim Cook now on a promise as far as the release is concerned, let’s just hope the apparent battery issues gave been resolved and there are no further delays.
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