Celebrating Gamelight: Top 3 At Pocket Gamer Awards At Gamescom

Gamelight, the AI-powered rewarded user acquisition platform for mobile games, recently earned top honors at major industry events like the Pocket Gamer Mobile Games Awards.

The company’s remarkable growth over the past year highlights its innovation and leadership in mobile game marketing. Gamelight’s AI-driven platform has set new benchmarks, winning key awards and proving its industry impact.

This piece explores Gamelight’s notable achievements, including high rankings in the AppsFlyer Performance Index and its success in driving outstanding user acquisition (UA) results through cutting-edge AI techniques.

Acclaim at the Pocket Gamer Mobile Games Awards

This year, Gamelight clinched a Top 3 position in the Best Advertising & UA Service category at the Pocket Gamer Mobile Games Awards, held during Gamescom week. The event gathered the industry’s finest gaming talents and innovators.

This recognition underscores Gamelight’s cutting-edge technology and team commitment, showcasing the company’s influence on mobile gaming and its link to one of the sector’s most esteemed events.

Triumphs Across Multiple Esteemed Awards

Beyond its Pocket Gamer Awards success, Gamelight has garnered acclaim at other major industry ceremonies. The firm was crowned Best Mobile Games Marketing Platform at the 2024 MarTech Breakthrough Awards, owing to its pivotal role in reshaping mobile games marketing through innovative AI-driven strategies. The MarTech Breakthrough Awards, renowned for honoring outstanding technology solutions driving growth and innovation, highlight Gamelight’s dominance in mobile marketing.

Gamelight has also earned several other awards:

In the App Growth Awards, it won the Best App Advertising Platform
In the Vega Digital Awards, the company won three significant prices: Best Mobile Campaign in the Digital Marketing category, Best Innovation in Apps & Software, and Best Use of AI & Machine Learning in Apps & Software.
At the dotComm Awards, Gamelight was named Best AI Tool and received two Platinum awards for excellence in Data Gathering and Implementation Campaign and Digital Advertising Campaign.
It also won the Digiday Technology Award for Best Mobile Marketing Platform, and was recognised as the Best Use of AI in the Digiday Awards Europe.

All of these awards position Gamelight at the forefront of AI marketing innovation.

Top Network in the Appsflyer Performance Index

Gamelight’s excellence shines through its top placement in AppsFlyer’s 16th Performance Index, reaching the top 3 in categories like Western Europe Gaming Midcore and North America Gaming Midcore. This esteemed ranking puts Gamelight next to industry leaders such as Google Ads and Unity, highlighting its rapid growth and ability to surpass major rivals like TikTok and MOLOCO. Gamelight’s AI-powered platform has emerged as a formidable player in mobile game marketing, earning recognition for its outstanding performance in both power and volume rankings.

Case Studies: Driving Success Through Advanced AI Strategies

Gamelight’s case studies exemplify its exceptional ability to drive high-quality user acquisition through advanced AI strategies. For example, in its partnership with Stillfront Group, Gamelight’s AI-powered user acquisition platform surpassed the D30 Return on Ad Spend (ROAS) targets, delivering 284% above expectations in Japan and South Korea. This achievement demonstrates Gamelight’s capability to effectively reach and engage target audiences, boosting Stillfront’s growth in crucial markets.

Similarly, Gamelight’s collaboration with JOYCITY to promote Gunship Battle in Japan and the UK resulted in a 213% growth in ROAS from D7 to D30 in Japan and a 143% growth in the UK, surpassing D30 ROAS goals by 38% and 35.78%, respectively. These results show Gamelight’s capability to drive significant returns and sustained growth for its partners.

A Year of Unprecedented Success

Gamelight’s achievements this year have been truly impressive, showcasing its dominance in the mobile game marketing space:

Multiple Prestigious Awards: Gamelight earned top honours at major industry events, including the Pocket Gamer Mobile Games Awards, MarTech Breakthrough Awards, App Growth Awards, Vega Digital Awards, and dotComm Awards. These distinctions reflect the company’s exceptional performance and innovation.
High Rankings in Performance Index: Gamelight achieved notable rankings in the AppsFlyer’s 16th Performance Index, especially in Western Europe and North America Gaming Midcore categories. This success places it ahead of major competitors like TikTok and MOLOCO.
Successful Partnerships: Collaborations with Stillfront Group and JOYCITY demonstrated Gamelight’s ability to exceed ROAS targets, with significant growth reported in key markets.

These accomplishments showcase Gamelight’s dominance in AI-driven mobile game marketing and its knack for delivering outstanding outcomes. As Gamelight keeps evolving and growing, its industry prospects appear remarkably promising.